5 Tips for Improving Your Marketing Avenues

By Guest Poster on December 17, 2013 in Guest Posts Today’s marketing mix is a collection of both online and offline avenues. In order to run a successful business, you are going to need an online presence and an offline presence as well. Print and digital marketing tools work together to make a business successful.…

Infographics as business tools

Hello there! If you are new here, you might want to subscribe to the RSS feed for updates on this topic. People think of Infographics as a viral Web tool, but they have a much wider application and a richer history.  Recently, we have been creating Infographics for use in a variety of exciting offline…

Click Here! Two action words worth using

Hello there! If you are new here, you might want to subscribe to the RSS feed for updates on this topic. Some people will tell you to avoid linking with “Click here” as anchor text.  But look what you would be missing. If you are old enough to remember the olden days when SEO was…

3 rules of great copywriting, taught by Vogon poetry

May 17, 2011 by ian Caution: Lots of ‘inside joke’ humor for Hitchhiker’s Guide readers in this post. If you haven’t read the books, consider moving on quietly while avoiding eye contact. Or, read it and see what you’ve been missing. Vogon Poetry, described in The Hitchhiker’s Guide to the Galaxy as “The third-worst poetry…

Five Fabulous Websites for Creatives in Business!

I’m friends with a lot of writers and artists and costumers (because I do writing and art but not costuming) and we’ve all been hit by the down economy.  It’s tougher when this is your only source of income and the real hassle is that when you’re NOT producing, you’re not really getting money.  Meanwhile…

This Week’s Fabulous Five Websites

I’ve been prowling around the Internet this week wasting time looking for the best advice on how to update the Friends In Business website. There’s a lotta distractions out there, let me tell you — and a lot of information. Sadly, much of it is pure garbage and some of the sites for people interested…

Get Ready for the Senior (Citizen) Invasion

  Get Ready for the Senior (Citizen) Invasion November 17, 2011 by Dane Carlson | 0 Comments As the percentage of senior citizens in the world increase, businesses have been quietly getting themselves ready for the trend. For years supermarkets have been going crazy trying to speed up the checkout process to get people out…

Marketing With Historical Fiction

By Dane Carlson on December 18, 2013 in Ideas Don’t you wish your product has this kind of “history” (even if it is fictional): In early 1849, Joshua Shelby was working as a cook in a fancy St. Louis restaurant. The hottest topic among the patrons there was the rivers of gold that had been…

Redden up your website

Hello there! If you are new here, you might want to subscribe to the RSS feed for updates on this topic. Red is a powerful color, evoking passion and warnings, excitement and action. But is it a color you would want to identify your business? Would you want your logo in red? Would you want…